Net Promoter Score: The Most Useless Metric of All
Submitted by lev_lafayette on Tue, 04/03/2018 - 05:35A number of organisations use a customer service metric known as "Net Promoter", first suggested in the Harvard Business Review. Indeed, it is so common that apparently two-thirds of Fortune 500 companies are using the metric. It simply asks a single question: "How likely is it that you would recommend [company X] to a friend or colleague?".